In a fairly short amount of time, the brand experienced rapid growth, aided by the success of the premier brand: ES Collection.
At the moment, there are more than 240 points of sale throughout the world where the brand can be found. Addicted is a recognised and independent label, easily differentiated from ES Collection.
For a few years now, Addicted has not only been designing swimwear, but has also been expanding its collection. Every year new underwear, swimwear and sportswear ranges are presented. Nowadays, Addicted is a model brand within men's fashion, and more specifically, within the gay sector, one that comes to mind when thinking about gay men's fashion.